This book explores the recent evolution of the digital media and communication. If media are not just tools, but complex environments capable of reshaping our social identities and cultural values, it is fundamental to understand their interactions with our being. Between the recent enthusiastic narrative on the Fourth Industrial Revolution and the Neo-Critical approaches against the domination of algorithms, this work investigates the complex relationship between digital media and human creativity, a relationship that continuously generates new hybrid ontologies. Therefore, the book explores ...

In 2016, the Nobel Prize in Literature was awarded to the singer and songwriter Bob Dylan "for having created new poetic expressions within the great American song tradition." This suggests how important pop music is in the contemporary society, and highlights how blurred are traditional boundaries across all forms of art. Pop music is strictly connected to mass media, mass culture, the youth universe, and its languages. Pop/rock music is the bearer of new trends, while getting influenced by social and cultural events. Rock reflects the world of youth, its rituals and legends, and it represents ...

The book focuses on the relationships between technological and social innovations, and the new opportunities and challenges that the education system is facing. The dissertation explores the intertwines between the educational scenarios and the contemporary social, economic, and cultural contexts. In particular, we discuss the Contamination Lab (CLab) experience, which started in Italian universities with the purpose of promoting the entrepreneurial and innovation culture. Pages: 170 Trade Paper: ISBN 9788831322188; $ 34,95 Authors: Annalisa Buffardi is a researcher at INDIRE(National Institute ...

The Value of Ideas in Fashion Companies The book examines the indispensable factors for the launch and management of a new creative process: the authors provide truly effective tools between research & edutainment. The results of recent studies have in fact acknowledged the existence in people, institutions, and businesses of every size and sector, of a noticeable tendency towards changes in processes (of products and services). This publication aims to group together around a single concept, change for growth, the interests and goals of all those in Italy and in the world who have recognized ...

The New Generational Nuclei Generational nuclei are like those found in atoms: structural dimensions held together by their positive charge which releases a binding energy. Generational nuclei cannot be defi ned so precisely, but their activity can be observed and tested just like their atomic counterparts. The generational nuclei are identifi ed through ethno-antropological observation and produce an enormous amount of attractive energy towards both their own generation and others, with a power that shapes future values and behaviours. Pages: 192 Trade Paper: ISBN 9788885486003; $29.95 Epub: ...

Essentials of Strategy provides basic guidelines and concepts that students should handle in order to develop a sound background in business and corporate strategy. The book draws on industrial organization, management, and sociology research, taking an approach that accounts for the most recent trends in Strategy studies. Pages: 78 Trade Paper: ISBN 9788885486058; $19.95 Pdf: ISBN 9788885486065; $9,99 Author: Marco Giarratana is Professor of Strategy in the Department of Management & Technology at Bocconi University. His main research interests are diversification, performance and strategic ...