Books

Signature Experience

Art and Science of Customer Engagement for Fashion and Luxury Companies How can Fashion and Luxury brands enable meaningful connections and lasting engagement with their customers? Which touch-points are most important in determining memorable experiences? How can firms converge the consumer and organizational perspectives of the customer journey? Never as today, Fashion and Luxury companies need ...

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Essentials of Applied Portfolio Management

This book offers an essential introduction to modern portfolio theory. The book provides a number of simple, practical examples to allow the reader to apply the theoretical concepts presented in each chapter. A portion of such practical cases are worked out in Excel and made available through the book’s website. The book takes inspiration from Markowitz’s classical mean-variance, it then proceeds ...

Dynamical Systems and Optimal Control

A Friendly Introduction The volume provides and elementary introduction of the mathematical modelling in those areas on Dynamical Systems and Control Theory that arise frequently in Economics.The book is divided in two parts. In the first part the fundamental aspects of mathematical modelling are developed, dealing with both continuous time systems (differential equations) and discrete time systems ...

International Strategy

Managing companies in the global economic system

In a global economic system marked by continuous changes, companies shouldadapt their strategies to successfully manage international activities. On onehand, strategic decisions play a key role in detecting and seizing internationalopportunities. On the other hand, global shifts have a strong impact on everytype of company and organization, regardless of their size and degree of internationalization.Focusing ...

Finance, Real Estate and Wealth-Being

Towards the Creation of Sustainable and Shared Wealth

The vision of the author is to cover and discuss, at both strategic and operational level, the implications of banking and real estate relationships. It represents an opportunity to relaunch both businesses and contribute to the development of the competitive positioning of large metropolises and other local areas, territories, and communities to support the competitive repositioning of entire countries. ...

Games, Powers and Democracies

Picture a government that measures civic value on a numbered scale, with civic performances tallied on leader boards, like a football match. Imagine if civic value was viewed as a game played by everyday citizens, sometimes in competition, other times working in harmony towards a common goal. And imagine that winners were celebrated (and losers blamed) collectively. All over the world, governments, ...

Innovation in Organizations

Informal networks, knowledge sharing, and the development of firm's innovative capabilities The ability to generate new knowledge is one of the main drivers through which organizations can achieve a position of competitive advantage. While being able to innovate means different things in different contexts, the processes and actions through which companies mobilize knowledge to innovate are remarkably ...

Finance Lab

By addressing the financial markets from a new perspective, this book sets out to take the reader on a journey, explaining the role of financial markets as places where exchanges take place to meet the needs of people, businesses and institutions. The volume is structured in four parts. The first part introduces the functions, structure, and components of the financial system. In the second part, ...

Fashion Industry 2030

Reshaping the Future Through Sustainability and Responsible Innovation Some key data about the future of the fashion industry highlight the need for immediate action. The increase of clothing consumption will generate an increase in the use of resources and generation of waste. On the other hand, the demand of LOHAS (Lifestyle of Health & Sustainability) consumers is increasing, also in luxury. The ...