Bocconi University Press - Bocconi University Press

Featured articles slider

Envisioning the Unobvious, by Federica Marchionni

Marketing Strategies in a Hyper-Connected World, by Alessandro Arbore

Inside Nuvola Lavazza, by Stefania Romenti

Books profiles

The Power of Connection

by Stefania Saviolo

Books profiles

CEO Branding in the Global Reputation Economy

by Stefania Micaela Vitulli, Gabrile Ghini

Books profiles

The Why behind the Food Buy

by Maria Giovanna Onorati

Books profiles

Homelessness

by Michela Braga, Lucia Corno, Paola Monti

Books profiles

Handbook of Mergers and Acquisitions

by Claudio Scardovi, Mario Ciunfrini

Books profiles

Customer Loyalty

by Sandro Castaldo