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Dreamers who do
Intrapreneurship and innovation in the media world
Disruption, from Latin (dis- ‘apart’ + rumpere ‘to break’), means tearing something into pieces, destroying it completely. In the chaotic, uncertain, fast-paced contemporary world, journalism must embrace change and adapt. Based on this assumption, the author covers her experience towards the centenary media business with a fresh and entrepreneurial approach, the same approach she adopts in ...
Digital Cultures, Innovation and Startup
The Contamination Lab Model
The book focuses on the relationships between technological and social innovations, and the new opportunities and challenges that the education system is facing. The dissertation explores the intertwines between the educational scenarios and the contemporary social, economic, and cultural contexts. In particular, we discuss the Contamination Lab (CLab) experience, which started in Italian universities ...
Recovery Pathways
The Difficult Italian Convergence in the Euro Area
The book analyzes the different phases that have characterized the evolution of the pol-icy framework and the economic governance of the European Union and the Euro Area since the end of the global financial crisis (2007-2009). This analysis, which is found-ed on a careful reconstruction of those "right" or "wrong" economic ideas that have "ruled" the European world until the pandemic shock (to paraphrase ...
International Strategy
Managing companies in the global economic system
In a global economic system marked by continuous changes, companies shouldadapt their strategies to successfully manage international activities. On onehand, strategic decisions play a key role in detecting and seizing internationalopportunities. On the other hand, global shifts have a strong impact on everytype of company and organization, regardless of their size and degree of internationalization.Focusing ...
Finance, Real Estate and Wealth-Being
Towards the Creation of Sustainable and Shared Wealth
The vision of the author is to cover and discuss, at both strategic and operational level, the implications of banking and real estate relationships. It represents an opportunity to relaunch both businesses and contribute to the development of the competitive positioning of large metropolises and other local areas, territories, and communities to support the competitive repositioning of entire countries. ...
Pop Music, Media, and Youth Cultures
From the Beat Revolution to the Bit Generation
In 2016, the Nobel Prize in Literature was awarded to the singer and songwriter Bob Dylan "for having created new poetic expressions within the great American song tradition." This suggests how important pop music is in the contemporary society, and highlights how blurred are traditional boundaries across all forms of art. Pop music is strictly connected to mass media, mass culture, the youth universe, ...
Money and Might
Along the Belt and Road Initiative
The book deals with the interplay between two strategies promoted by China in the 21st century to increase its integration into the world economy: Belt and Road Initiative-BRI and the internationalisation of the renminbi. They came about at different times and with complementary aims, with a great synergy between them. On the one hand, greater international circulation of the renminbi is indispensable ...
The Man Inside
A European Journey Through Two Crisis
“An insider of the European Commission since the late 1980s, Marco Buti is a unique guide through the two crises of the 21st century.” - Giuliano Amato, former Prime Minister of Italy “Marco Buti and I have not always agreed on issues of economic policy. But I cannot think of somebody more qualified to tell us about the travails of Europe since the Great Financial Crisis. He was there all along.” ...
Corporate Strategy for a Sustainable Growth
Alignment, Execution, and Transformation
This volume develops a model for evaluating strategic decisions and integrating the economic, financial, social, and environmental dimensions. It deeply studies the theme of growth strategies and investigates the relationships between corporate strategy, ownership, and corporate governance. The authors address the issue of "corporate strategy decisions" by proposing: select among the theoretical reflections ...
Corporate and Investment Banking
A Hands-On approach
A new book on the relationship between banks and corporates is a challenge that must be accepted: we need to revert the narrative on banks and provide a proper perspective on what they can do for the economy overall.Corporate and Investment Banking is in fact the banking activity that most affects the growth of companies and their ability to be more robust and competitive. In the financial world, ...