Search

Who Wants to Learn Forever

Why and How Continuous Learning Is Reshaping Education and Career

The book introduces a comprehensive discussion about the evolution of education, particularly examining the relationship between traditional and online learning methods. Rather than positioning these approaches as competitors, the author suggests they serve different purposes and can work complementarily, with each offering unique advantages depending on the specific context and learning objectives.The ...

Disrupting Internationalization

A Redefinition with Market Pareidolia

The book challenges traditional approaches to global business strategy by introducing “Market Pareidolia,” a novel framework that redefines how international markets are categorized and approached. This groundbreaking concept categorizes markets based on their lifecycle stages, drawing parallels to human development to highlight the distinct characteristics, opportunities, and challenges of each ...

#CircularHealth: Digital Talk 1

Internationally renowned virologist Professor Ilaria Capua meets Dale Jamieson to present her book “Circular Health”. They will talk about the Circular nature of Covid-19 and explore – in the wake of the current pandemic challenges – topics like sustainability and environmental ethics. Host: Marcello di Paola. Ilaria Capua (Director of One Health Center of Excellence at the University of Florida), ...

#CircularHealth: Digital Talk 2

Internationally renowned virologist Professor Ilaria Capua is honored to present her new book “Circular health” at the World Bank. Professor Capua will be introduced by Professor Jeffrey Sachs. A delegation of chief economists and leading experts from the World Bank, Richard Damania, Roberta Gatti, Miria Pigato and Franck Berthe, will take part in the virtual conference, to tackle topics like ...

Giorgio Armani

The Man, the Brand, the Company

Armani is a unique case in the history of Italian fashion and entrepreneurship. Founded in 1975, the Armani Group is the first Made in Italy multinational. Giorgio Armani is still the creative soul and sole administrator of a company that closed in 2023 with a growing turnover of 2.45 billion euros. This book starts with two fundamental questions: What is unique about this extraordinary business case? ...

Is AI the Perfect Doctor?

Artificial Intelligence’s Global Impact on the Legal and Policy Boundaries in Healthcare

This book explores the intersection of artificial intelligence and healthcare, where the adoption of AI is accelerating at an unprecedented pace. It examines the transformative potential of AI in medicine, particularly how advanced technologies are revolutionizing diagnostics, treatment, and patient care. Special attention is devoted to the ethical challenges and considerations of implementing AI ...

The New Nuclear Power

A Journey through the Future of Energy

The book explores the future of nuclear power, presenting it as a critical component in addressing the global climate crisis and achieving sustainable decarbonization. Written by two physicists, the text argues that nuclear power, particularly fourth-generation reactors, offers a safe, clean, and economically viable energy solution.The authors trace the evolution of nuclear technology, highlighting ...

Customer Management

Growth, Value and Loyalty

In an era where sustainability and digital disruption redefine the rules of business, how do companies create lasting value while navigating complexity and fierce competition?The book offers a comprehensive roadmap for mastering modern marketing's most critical challenge: placing customers at the heart of strategy. This authoritative textbook bridges theory and practice, exploring how firms can leverage ...

The Evolution of Fintech

Analysis of Valuation Metrics and Market Dynamics

The Fintech sector is one of the most dynamic and innovative areas within the global financial industry. In recent years, the integration of advanced technologies, unconventional business models, and emerging competitive dynamics has profoundly reshaped the financial landscape, creating unprecedented opportunities and challenges.This book is positioned within a constantly evolving context, aiming ...

The Urban Paradox

Cities in Search of the Future

By 2030, 9 percent of the world’s population will live in the world’s 33 largest cities, which will produce 15 percent of global GDP. The capital of cities, the super megacity, will not be in Europe or America, but in Asia. The world’s most populous city will be Jakarta, the capital of Indonesia, which will be home to 35 million people by 2030. Increasingly, cities will be the places where the ...