Books

Inspired by Data

AI’s Transformative Role in Corporate Communication

This book is an exploration of the transformative potential of artificial intelligence, and in particular generative AI, across the corporate communications landscape. It provides practical guidance on how to use these technologies as tools while emphasizing the irreplaceable value of human creativity, empathy, and responsibility. Unlike past technological shifts that focused on efficiency, AI is ...

Amarone and Beyond

Masi: 250 Years of Harvests, Family and Business

As the sixth generation of a dynasty that has turned the love for its roots, in the land of Valpolicella, into the driving force behind a business and a brand that have conquered the world, Sandro Boscaini traces here the history of the family business from the first harvest to the present day. A fascinating and lively 250 years-long tale, in which the tides of history intertwine with those of the ...

Team Management

Creating and Managing Flexible and Resilient Teams

The idea for this book was born out of a strong belief that coping with the dynamic nature of today's environment is only possible by sharing ideas, by collaborating, and by effectively integrating individual skills. The importance of collaboration is particularly clear from statistics that indicate a continued increase in team-based working methods in organizations. ?A challenge that the pandemic ...

Project Management

Integrating Methodologies and Behaviors

Project management is a vast discipline that over the years has come to encompass content from a variety of fields. The book identifies the factors that are crucial to good project management and emphasizes the importance of integrating the methodological and organizational aspects of project management. Knowing how to manage projects provides companies with an important competitive advantage, as ...

International Strategy

Managing companies in the global economic system

In a global economic system marked by continuous changes, companies shouldadapt their strategies to successfully manage international activities. On onehand, strategic decisions play a key role in detecting and seizing internationalopportunities. On the other hand, global shifts have a strong impact on everytype of company and organization, regardless of their size and degree of internationalization.Focusing ...

Production, Operations and Supply Chain Management

Industrial production has always been a propulsion element in any economy, be it from a perspective of value-creation, employment potential, or its impact on sustainability and technological innovation; the ability to manage operations and supply chain is therefore a key skill for a company’s competitiveness.If this has always been true, today as never before, in a world hit hard by a medical emergency ...

Corporate Strategy for a Sustainable Growth

Alignment, Execution, and Transformation

This volume develops a model for evaluating strategic decisions and integrating the economic, financial, social, and environmental dimensions. It deeply studies the theme of growth strategies and investigates the relationships between corporate strategy, ownership, and corporate governance. The authors address the issue of "corporate strategy decisions" by proposing: select among the theoretical reflections ...

Corporate Governance

How to Design Good Companies

The book focuses on corporate governance with an original perspective:(i)It is based on academic research: solid theory and rigorous empirical findings provided by previous studies; (ii)It has a strategic-management perspective, and it aims at helping students to learn both mindsets and frameworks, and competencies and useful knowledge to design and assess corporate governance practices; (iii)It presents ...

Finance, Real Estate and Wealth-Being

Towards the Creation of Sustainable and Shared Wealth

The vision of the author is to cover and discuss, at both strategic and operational level, the implications of banking and real estate relationships. It represents an opportunity to relaunch both businesses and contribute to the development of the competitive positioning of large metropolises and other local areas, territories, and communities to support the competitive repositioning of entire countries. ...

Applied machine learning with Python

If you are looking for an engaging book, rich in learning features, which will guide you through the field of Machine Learning, this is it. This book is a modern, concise guide of the topic. It focuses on current ensemble and boosting methods, highlighting contemporray techniques such as XGBoost (2016), Shap (2017) and CatBoost (2018), which are considered novel and cutting edge models for dealing ...